Brand Identifier

Meeting families where they are and getting them to where they need to go.

Have you ever had to manage a move for a parent or loved one? Did you have to “work” with your siblings or other stakeholders to help your parent make the most of their life through an injury or surgery? How would you react if your parent was scammed online, or targeted by an unscrupulous business? The stories are plentiful and can cause many sleepless nights for you.

Parent Projects™ is the go-to community for helping family, friends and professional advocates work through the late stages of family life. The company started as a personal mission after military service for its Founder Tony Siebers, a veteran Army officer whose family found themselves deep in parent projects at multiple sides of the family. From medical advocacy to placement in memory care, the complex senior move proved emotionally charged and overly complex for his family.

“I remember the feeling of guilt when I took stock of my grandmother’s living conditions, kept hidden for too long. I remember the isolation my Mom’s experience with family communication brought when determining the best memory care community for her mother, when they were forced to let go of home caretaking. I found an amazing group of project managers that could help – at an amazing price tag – and felt technology could play a role in bringing that kind of expertise to every family.”

Parent Projects brings together families, or as the company calls them “Advocates” who work alongside and sometimes on behalf of “the aged” in their lives. The company helps these advocates understand the most common dynamics of transition later in life, determine what needs to be done in their own project based on best practices and help them stay motivated to solve the daily problems that often feel overwhelming.  Finally, Parent Projects is building a growing list of Phoenix-based businesses that agree to focus a part of their business on this complex transition and be screened annually for our Verified Businesses Network.

The platform, found at is a deliberate resource for advocates to find an abundance of informational articles and expertise converted to video and audio content to match our busy lives.  The Parent Projects podcast features national experts who share secrets on topics related to parent projects such as distance, downsizing, death, disability, and debt. The 5 most common catalysts of family complications related to aging.

“It’s more than a name, said Siebers, by evolving our focus from our parent problem of a senior move to the management of a family’s Parent Projects, we better fulfill the mission we set out to accomplish with” The Parent Projects brand features the platform, the Parent Projects podcast, and an application being launched in Spring 2022, so stay tuned for more by visiting or connect with @ParentProjects on your favorite social media platforms.

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Parent Projects LLC is an online media and technology company that connects family, friends, and professional advocates of the aged with “verified” senior-oriented businesses and resources focused on the issues of aging.  Through our website and SeniorMoves Connect™ platform, we help our members CLARIFY what needs to be done, SIMPLIFY communication with stakeholders and VERIFY the businesses they engage to help. For more information about Parent Projects, visit or connect with @ParentProjects on your favorite social media platforms.

Contact: Christine Leninger, Director of Marketing and Communications

Phone: 480.526.3802